Kongming Codex
A verified knowledge base decoding the manga Ya Boy Kongming! — the story of Zhuge Kongming reborn in modern Shibuya as a singer's strategist. Every stratagem he plays maps to a real business theory, and every fact here was cross-checked against primary sources.
Stratagems only get people through the door. What makes them stay is always the product itself.
The iron law that runs through the entire series
The 3-Minute Primer
Zero jargon. What this manga is, what Kongming actually did, and why business schools quietly love it.
World & Characters
Verified facts about the series: publication history, adaptations, cast and story arcs — every number checked against official sources.
Stratagem Codex
Every stratagem Kongming plays: where it appears (manga chapter · anime episode), where it really comes from (history vs fiction), and which business theory it secretly is. Click a card for details.
Theory Atlas
Every theory the analyses invoke, each with its original thinker, verified source, and the manga scene it explains. Click a card; deep dives live on the dedicated pages.
Effectuation Deep Dive
The flagship theory of this codex: Sarasvathy's logic of expert entrepreneurs, quoted from the original paper with page numbers, and mapped onto Kongming's campaigns.
Marketing Theories
The marketing science behind each stratagem — with the original thinkers, verified sources, and where the attribution is genuinely messy.
Strategy & Competition
Industry structure, fighting bigger opponents, and the games beneath the games — Porter to Nash, mapped to the story.
People & Behavior
How Kongming leads, recruits and negotiates — and the cognitive levers the whole likes-economy pulls. Ends with the ethics footnote the fun tricks deserve.
Fact-Check Report
146 claims are written up here, every one cross-checked against primary sources: a first pass of 10 parallel research agents over 229 lookups, then a later batch raised by a reader's own chapter-by-chapter notes. This page lists every correction and the most load-bearing confirmations.
Arcade
Test what you learned: a quiz, flashcards, a searchable glossary, and a stratagem-to-theory matching game. Nothing is saved — every visit starts fresh.